Have you ever had the experience with a spouse, partner, child, or loved one of hearing their request, and doing or getting them “exactly” what they ask for only to find out that you were wrong? Completely wrong! How did that feel? Ever have it happen at work, with a client, customer or employee? Has that mistake ever cost you ... Read More »
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Thinking Ahead to the Holidays – Marketing With a Twist
I wish that I could, but I cannot take credit for this awesome idea and promotional tool. I know that I usually focus on self improvement and communications and persuasion skills but when I see great marketing I will pass it on. I originally saw it on Josh’s Unconventional Marketing Blog and he saw it on SoGoodBlog. The story was ... Read More »
Dave Frees, Frank Kern, and John Reese On Correcting Marketing Mistakes
Frank Kern just sent me a link to a 2003 interview that he did with John Reese. Now not everyone thinks of himself or herself as an internet marketer but if you have a business you’ll want to listen to this interview. I’m about 15 minutes into it and decided that I wanted to get the link out to you ... Read More »
How To Increase Small Business Revenues When The Economy Is Falling
Have you experienced a reduction in revenues since the economy started freezing up in July? Have you fallen victim to the ostrich approach of not paying attention and/or denying that the state of the economy effects you? Or, have you adopted the opposite problem mindset of becoming so obsessed with bad economic news that failure becomes a self fulfilling prophecy? ... Read More »